tv viewing habits by age


Americans aged 18-34 watched an average of 1 hour and 12 minutes of traditional TV per day during Q3 2020, while adults aged 65 and above spent the most time watching television at over four hours. 1 Gen Xers and Boomers also watch more traditional TV than other age groups. 2 African-Americans, Hispanic Americans and Asian-Americans all have different viewing behaviors. 2 On average, people spend 4 hours and 39 minutes per day with video, including traditional TV, TV-connected devices, video on a computer, and video-focused apps/websites on smartphones and tablets. 2

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Summary In 2021, the total average time spent watching TV per day among viewers aged 15 years old or over was 2.86 hours, up from 2019. Aduls aged 65 and above spent the most time watching television at over four hours, whilst 15 to 19-year-olds spent the least time at 1.96 hours.
U.S. daily TV consumption by age 2021 | Statista

Compared to the year-earlier period, traditional TV viewing among 35-49-year-olds declined by almost 26 minutes per day, a sizable cut. In percentage terms, traditional TV viewing among 35-49-year-olds fell by …
The State of Traditional TV: Updated With Q3 2020 Data

Study after study has shown a dramatic shift, not in hours spent watching video, but where it is watched. “Younger Viewers Watching More TV on the Web” – Retrevo “According…
TV Viewing Habit Shifts: Generational or Just Age-Related?

About 70 percent of their movie viewing happens on TV screens—a key differentiator between them and Mobile-first Viewers, who view only about 40 percent of their video on a TV .…
Media consumption behavior across generations | Deloitte Insights

Parents with a child under age 6 averaged 1 hour 50 minutes per day of TV time. Those whose youngest child was between the ages of 6 and 17 averaged…
Television, capturing America's attention at prime time and beyond

About six-in-ten of those ages 18 to 29 (61%) say the primary way they watch television now is with streaming services on the internet, compared with 31% who say they…
61% of young adults in U.S. watch mainly streaming TV - Pew Research Center

Viewers aged 16 to 24 spend an average of just 53 minutes a day watching traditional broadcast TV —a fall of two-thirds over the last decade–and seven times less than those…
How TV Viewing Habits Have Changed -

In fact, Live+DVR/time-shifted TV viewing accounts for 47% of the total average audience among adults 18+. Millennials ages 18-34 use TV connected devices over six hours per week, while adults…
Television is Still Top Brass, But Viewing Differences Vary With Age

1 Activity Spotlight: Plan a Friendsgiving Dinner 2 Interactive: Can you draw these logos from memory? 3 Interactive: What are your odds of winning the lottery? 4 What occupations are…
Chart of The Week: TV Viewing Habits (By Age) - Blog - NGPF

According to Nielsen’s findings there is a large generation gap in TV consumption. While those aged 50 and older spend close to six (ages 50-64) and more than seven hours…
Chart: The Generation Gap in TV Consumption | Statista