Research suggests that subliminal messaging can be influential
, and some studies have found that subliminal messages with weight loss cues can have an effect.
However, other research has found that subliminal messages have no effect.
Overall, it appears that subliminals can be influential, but the results may vary depending on the context.
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"Subliminal messaging can actually be influential," Zimmerman told Live Science. But its power is hedged by many if 's, including whether the audience is in the mood for the product being advertised.
In theory, subliminal messages deliver an idea that the conscious mind doesn't detect
Does subliminal messaging really work? | Live Science
Some proponents of subliminal messaging have long promoted it as a safe, simple, and effective way to lose weight.
Some early research suggests that subliminal messages may influence food- and diet-related thoughts and behaviors. However, other research has found that subliminal messages with weight loss cues have no effect.
Can Subliminal Messaging Help You Lose Weight? - Healthline