Artificial intelligence (AI) plays a major role in modern search engines, helping to determine what search results are displayed and what related topics are suggested for further exploration.
AI is also used to personalize search results, taking into account the user's location, search history, and other factors.
AI can even be used to detect spam and malicious content, ensuring that only the most relevant and trustworthy results are displayed.
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Modern search engines rely heavily on artificial intelligence (AI) to function—and knowing how AI in search works can help you better rank your own website.
AI in search is responsible for everything from what search results you see to what related topics you are encouraged to explore further.
AI in Search Engines: Everything You Need to Know
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