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Zero-day Exploit and Zero-day Attack: Definition and Prevention

Zero-day Exploit and Zero-day Attack: Definition and Prevention

The Neeva Team on 11/24/21
While there are some simple steps that you can take to protect yourself from a variety of cyberattacks—such as keeping software up to date and learning how to detect and avoid social engineering—zero-day exploits are nearly impossible to stop.
What is a firewall?

What is a firewall?

The Neeva Team on 11/19/21
A firewall’s purpose is to establish a barrier between your internal network and an external network, like the internet. It's a gatekeeper between your virtual domain and the outside world.
Phishing Attacks: Types, Definition and How To Prevent Them

Phishing Attacks: Types, Definition and How To Prevent Them

The Neeva Team on 11/10/21
Phishing is a type of social engineering attack involving fraudulent communications that appear to be from a trusted source, used to steal your private data, such as your login credentials, credit card numbers, and even your identity. Phishing can also be used to install malware on your device.
What Is Data Mining? Concept, Process, and Application

What Is Data Mining? Concept, Process, and Application

The Neeva Team on 11/03/21
One of the consequences of our automated, always-connected world is an enormous increase in captured digital data. Data mining is the computational process of exploring and uncovering patterns and useful knowledge in large data sets, sometimes referred to as “big data.”
Multifactor Authentication: What It Is and How It Works

Multifactor Authentication: What It Is and How It Works

The Neeva Team on 10/26/21
Securing your digital identity can feel daunting. But here’s some good news: There are steps you can take to greatly reduce the chances of your account being compromised, even if they get a hold of your username and password. One increasingly popular method? Multifactor authentication, also known as two-step verification.
Spyware: Meaning, Detection and Removal

Spyware: Meaning, Detection and Removal

The Neeva Team on 09/30/21
Spyware can collect everything from your browsing history, usernames and passwords, location, and financial information. It can even engage your camera and microphone, record your communications, and access your encrypted messages.
Social Engineering: How to Avoid Psychological Manipulation When Browsing

Social Engineering: How to Avoid Psychological Manipulation When Browsing

The Neeva Team on 09/20/21
There are dozens of types of social engineering attacks, some with humorous names. But make no mistake—they’re not funny business. The success of these techniques hinges on the recipient taking an action the attacker wants them to take—so knowing how to recognize these techniques can help you avoid them.
Browse Smart: How To Check If a URL Is Safe

Browse Smart: How To Check If a URL Is Safe

The Neeva Team on 09/16/21
The unfortunate truth is that not every domain on the web is safe. That’s why it’s important to view any unfamiliar website you consider visiting as a potential risk. This includes URLs that you receive in email, links on web pages, web ads, pop-up ads, and even videos that you click on.
What Is Malware? How to Stay Protected

What Is Malware? How to Stay Protected

The Neeva Team on 09/09/21
In the same way the human flu interferes with the normal functioning of the body, malware interferes with the functioning of a computer system or network. Learning more about it can help you keep your devices ‘healthy’ and your data secure.
What Is Adware? Learn How to Prevent and Remove It

What Is Adware? Learn How to Prevent and Remove It

The Neeva Team on 09/08/21
Adware may not seem as dangerous as other types of malware (malicious software), like ransomware or spyware, but it is far more common than any other type of malware—and it’s becoming even more prevalent.
What Is End-To-End Encryption?

What Is End-To-End Encryption?

The Neeva Team on 09/03/21
End-to-end encryption is considered the most secure way to transfer data online. More and more users and services are turning to it. What is it exactly? And how does it work?
What Is Incognito Mode? How It Works and Reasons to Use It

What Is Incognito Mode? How It Works and Reasons to Use It

The Neeva Team on 09/01/21
While useful in some cases, incognito mode is a browser feature whose name can also convey a false sense of privacy. Learn about the limitations of incognito mode, as well as the best ways to use it.
Net Neutrality: What You Need To Know

Net Neutrality: What You Need To Know

The Neeva Team on 08/30/21
Proponents of net neutrality say that without regulations, internet service providers (ISPs) have an outsized say over what succeeds online and what doesn’t; they can charge users extra to visit certain sites, demand fees from sites for full speed delivery, or privilege their sites over those of competitors.
How To Stop Google From Tracking Your Location

How To Stop Google From Tracking Your Location

The Neeva Team on 08/25/21
If you use its devices, apps and services, Google is following your movements and noting your whereabouts in order to serve you targeted ads online. Thankfully, there are ways you can disable or restrict Google’s location tracking.
What Is a VPN? Everything You Need to Know

What Is a VPN? Everything You Need to Know

The Neeva Team on 08/20/21
VPNs are one of many tools you can use to protect your personal data online. They work in conjunction with protective measures like strong passwords, secure HTTP connections, anti-malware tools, and regular software updates. Let’s get into what you need to know about VPNs.
How to Speed Up Your Slow Internet: 10 Common Causes and How to Fix Them

How to Speed Up Your Slow Internet: 10 Common Causes and How to Fix Them

The Neeva Team on 08/18/21
Internet speeds can be affected by various factors, and a single choke point can slow down your entire system. Understanding what might be impacting your internet speeds can be an important first step in solving the problem.
The End of Third-Party Cookies: What to Expect for the Future of Tracking

The End of Third-Party Cookies: What to Expect for the Future of Tracking

The Neeva Team on 08/11/21
Third-party cookies have become notorious as the primary way for advertisers to track users’ movements across the internet and serve intrusive ads. But they also provide websites with critical functionality, and the alternatives may be even bigger threats to our privacy.
How To Change Your Default Search Engine

How To Change Your Default Search Engine

The Neeva Team on 08/04/21
Most web-enabled devices like laptops and smartphones come with a default web browser, which comes with a default search engine. Changing your browser’s default search engine can improve your browsing experience by giving you more control over your search results, and can even help protect your data and privacy.
What is HTTP? How It Works and Related Safety Concerns

What is HTTP? How It Works and Related Safety Concerns

The Neeva Team on 08/04/21
HTTP stands for Hypertext Transfer Protocol. It’s a formally defined set of rules for communication between a client (the network resource requesting data or services) and a server (the resource that receives and responds to the request).
What Are Cookies? Definition, History, Different Types, and More

What Are Cookies? Definition, History, Different Types, and More

The Neeva Team on 08/02/21
Browser cookies—also known as HTTP cookies, internet cookies, or just “cookies”—have a huge impact on the way that we experience the internet, but when they’re being used, and how they work, can be unclear.
What Is a Web Browser?

What Is a Web Browser?

The Neeva Team on 07/23/21
Your web browser is the portal through which you access the web, your window into cyberspace. Knowing more about browsers can help you choose the one that works best for you and your privacy.
California Consumer Privacy Act (CCPA) Explained

California Consumer Privacy Act (CCPA) Explained

The Neeva Team on 07/22/21
The California Consumer Privacy Act is the only active data privacy law in the United States. Learn how this landmark legislation came into existence and how it affects you.
Big Tech Censorship: A Debate Around Internet Free Speech

Big Tech Censorship: A Debate Around Internet Free Speech

The Neeva Team on 07/15/21
Big Tech censorship is the idea that major tech companies can have gatekeeper power over what we do on their platforms. So what happens when so few set the rules of the web for so many?
What Is a SERP? Definition, Types, Common Features, and More

What Is a SERP? Definition, Types, Common Features, and More

The Neeva Team on 07/13/21
When you type a query into any search engine and hit “enter,” you receive a list of results—that’s the SERP. It sounds simple enough, but as search engines have evolved, so has the SERP.
Can Your Internet Provider See Your History?

Can Your Internet Provider See Your History?

The Neeva Team on 06/29/21
Your internet service provider monitors all of the data you share and receive online. What your ISP can see depends on what type of websites you visit, what type of search engine you use, and if you use a VPN.
Google Antitrust Cases: Actors, Arguments and Implications Explained

Google Antitrust Cases: Actors, Arguments and Implications Explained

The Neeva Team on 06/25/21
As of June 2021, these are six of the highest-profile antitrust cases aimed at Google.
What Does an IP Address Tell You?

What Does an IP Address Tell You?

The Neeva Team on 06/20/21
There are many reasons to learn more about these ubiquitous strings of numbers—especially when your privacy is involved.
GDPR Explained: Is It Enough For Data Protection?

GDPR Explained: Is It Enough For Data Protection?

The Neeva Team on 06/15/21
The General Data Protection Regulation (GDPR) is legislation passed by the European Parliament and the Council of the European Union that regulates the ways in which companies or organizations can collect and use your data.
What Is A Search Engine?

What Is A Search Engine?

The Neeva Team on 06/11/21
A search engine is software designed to retrieve specific information. Using a search engine is easy: You open up a web page, type a few words into the search bar, and voilà—millions of results appear, in a fraction of a second.
What Is Personalization? 4 Ways It Can Influence Your Digital Experience

What Is Personalization? 4 Ways It Can Influence Your Digital Experience

The Neeva Team on 06/09/21
Personalization is the process of tailoring a product or experience to a specific individual. Since personalization isn’t always transparent, here are some of the ways in which your day-to-day experience of the internet is personalized just for you.
25 Best Internet Safety Tips for Every Situation

25 Best Internet Safety Tips for Every Situation

The Neeva Team on 05/26/21
Online safety requires a multi-pronged approach that takes into account all of your online activities. Here’s how to get started.
Data Privacy: 4 Common Issues and How to Solve Them

Data Privacy: 4 Common Issues and How to Solve Them

The Neeva Team on 05/19/21
If it feels like your internet experience is anything but private, rest assured: There are some simple fixes for regaining some of your privacy online.
How to Stop Google Ads Personalization

How to Stop Google Ads Personalization

The Neeva Team on 05/14/21
For any given ad you see on a website, there’s a decent chance that Google has something to do with it. Fortunately, there are some strategies for depersonalizing and reducing the volume of Google ads you see.
Retargeting Ads: How They Work and Their Consequences for Users

Retargeting Ads: How They Work and Their Consequences for Users

The Neeva Team on 05/05/21
Retargeting is a form of targeted advertising in which you are served display ads for specific products or brands that you have previously viewed. It is now extremely widespread. But how did we get here?
What Does Google Know About Me?

What Does Google Know About Me?

The Neeva Team on 04/27/21
Given the growing ubiquity of Google products, it seems plausible that the tech giant could know everything there is to know about you. Here’s how to find out exactly what Google knows, what they might do with that information, and how to increase your privacy on the web.
Is My Phone Listening to Me?

Is My Phone Listening to Me?

The Neeva Team on 04/20/21
According to a 2019 survey by Consumer Reports, 43 percent of Americans believe their phone is recording their conversations without permission—and they’re not wrong.
How Does Online Advertising Work?

How Does Online Advertising Work?

The Neeva Team on 04/14/21
Online ads are everywhere: They follow you around as you read the news, check social media, and search for information; and they can be eerily relevant, reminding you of things you’ve forgotten to buy, or services that seem tailor-made for you.
Do Unbiased Search Engines Exist? Top Alternative Search Engines to Consider

Do Unbiased Search Engines Exist? Top Alternative Search Engines to Consider

The Neeva Team on 04/07/21
Search engines have gotten so good at providing information, that we forget to question how that information was selected for us, and if that selection could be biased. Understanding the nature of this bias and considering alternative search engines can help you get the most out of search.
Private Search Engines: What They Are and How to Choose One

Private Search Engines: What They Are and How to Choose One

The Neeva Team on 03/23/21
Mainstream search engines come at a price: Your privacy. If the idea of search engines tracking and profiting off your personal information makes you feel uncomfortable, you’re not alone.