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How to Stop Google Ads Personalization

How to Stop Google Ads Personalization

The Neeva Team on 05/14/21
For any given ad you see on a website, there’s a decent chance that Google has something to do with it. Fortunately, there are some strategies for depersonalizing and reducing the volume of Google ads you see.
Retargeting Ads: How They Work and Their Consequences for Users

Retargeting Ads: How They Work and Their Consequences for Users

The Neeva Team on 05/05/21
Retargeting is a form of targeted advertising in which you are served display ads for specific products or brands that you have previously viewed. It is now extremely widespread. But how did we get here?
What Does Google Know About Me?

What Does Google Know About Me?

The Neeva Team on 04/27/21
Given the growing ubiquity of Google products, it seems plausible that the tech giant could know everything there is to know about you. Here’s how to find out exactly what Google knows, what they might do with that information, and how to increase your privacy on the web.
Is My Phone Listening to Me?

Is My Phone Listening to Me?

The Neeva Team on 04/20/21
According to a 2019 survey by Consumer Reports, 43 percent of Americans believe their phone is recording their conversations without permission—and they’re not wrong.
How Does Online Advertising Work?

How Does Online Advertising Work?

The Neeva Team on 04/14/21
Online ads are everywhere: They follow you around as you read the news, check social media, and search for information; and they can be eerily relevant, reminding you of things you’ve forgotten to buy, or services that seem tailor-made for you.
Do Unbiased Search Engines Exist? Top Alternative Search Engines to Consider

Do Unbiased Search Engines Exist? Top Alternative Search Engines to Consider

The Neeva Team on 04/07/21
Search engines have gotten so good at providing information, that we forget to question how that information was selected for us, and if that selection could be biased. Understanding the nature of this bias and considering alternative search engines can help you get the most out of search.
Private Search Engines: What They Are and How to Choose One

Private Search Engines: What They Are and How to Choose One

The Neeva Team on 03/23/21
Mainstream search engines come at a price: Your privacy. If the idea of search engines tracking and profiting off your personal information makes you feel uncomfortable, you’re not alone.